You’re starting out
You have a new company or product and need a name, a logo and a voice before you show up.
05 / 06
Brand identity
We design the identity together with the digital product: so website, app and communication speak the same language from day one.
6 wksfrom brief to brand bookFrom2.000 €fixed quote
Who it’s for
It’s for you if…
The logo doesn’t look like you anymore
It was born years ago, for a different company. You work differently now and it shows everywhere except in the brand.
Every channel speaks its own way
Website, social, quotes and business cards look like four different companies.
What changes
What changes, in practice.
A different logo for every occasion.
They recognise you at a glance
A consistent visual system, from favicon to billboard, that sticks.
Every text in a different voice.
You know what to say and how
Positioning and tone of voice on one page: whoever writes for you no longer has to guess.
The logo forced onto digital.
Website and app born consistent
The brand is designed for screens from day one: no logo that won’t fit in the icon.
Scattered files and no rules.
A brand book people actually use
Clear rules and ready files: whoever works after us starts from there.
How it works
From brief to release.
From brief to brand book in about six weeks, with a clear choice at every step.
Phase 01 · Week 1
Positioning
Who you are, for whom, against whom. We write it on one page, together.
- You get
- Positioning page and fixed quote
- From you
- A two-hour workshop with the decision makers
Phase 02 · Weeks 2–3
Name and concept
Creative territories to choose together, no surprises. Name and domain checks included.
- You get
- Two or three directions, with name and concept
- From you
- Choosing a direction
Phase 03 · Weeks 3–5
Visual identity
Logo, colours, typography and illustrations in a consistent system, tested on screens and on paper.
- You get
- Logo and visual system applied
- From you
- One round of comments on the applications
Phase 04 · Week 6
Brand book and files
Clear rules and files in every format, ready for whoever works on it next.
- You get
- Brand book and file folder
- From you
- Telling us who to send them to
Not sure it’s for you?
A free thirty-minute call. We tell you what you really need, even if it’s less than you think.
Proof
We’ve done it before.
What’s included.
Everything you need to be recognised, and to avoid redoing it all in two years.
Tools we useFigmaIllustratorAfter Effects
01
Strategy and positioning
The foundations before the form, written on one page.
02
Logo and visual system
Designed for small screens as much as for billboards.
03
Tone of voice
How you speak, what you say, what you never say: with examples.
04
Brand book and files
Everything organised, in every format, ready to use.
How much does an identity cost?
It depends on what you need: just the logo, or name, voice and the full system. A project starts at €2,000. After a call we send you a fixed quote.
Do we need a new name too?
Not necessarily. If the name works we keep it and work on the rest. If it doesn’t, we tell you before designing.
How many proposals do we see?
Two or three real directions, not ten variants of the same logo. You choose a direction, then we take it all the way.
Who owns the files?
Yours, in every format. The brand book explains how to use them to whoever works after us.
Do you do the website too?
Yes, and it’s the best way: brand and website are born together and speak the same language from day one.
Start a project
Let’s talk about your project.
Leave your work email. We’ll write back within one working day for a free 30-minute call about who you are and how you want to be recognised. After the call, a fixed quote.
Service: Brand identity
Reply within 1 dayFree 30-minute callFixed quote
Other services